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WHAT IF Tier One Never Joined the MPL?

Before the black-and-white badge was stitched onto MPL jerseys, before the screams of “Break the Code!” reverberated in packed arenas, there was a void in Philippine esports. Not of talent—Filipinos had always been brilliant in battle—but of image, infrastructure, and identity.

And so we ask the question: What if Tier One never entered MPL?

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How Tier One Engineered an Esports Culture

Tier One didn’t just enter the league—it changed its temperature.

Before Blacklist International debuted in MPL Season 6, the league was already hot. It had rivalries, talent, and a growing fan base. But when Tier One arrived, it brought a different kind of heat. It turned the league into something aspirational.

Suddenly, being in MPL wasn’t just about being good at Mobile Legends. It was about presence. Image. Identity. Players weren’t just players, but also, they were idols. Branded. Styled. Given narrative arcs.

Let’s admit it: for a time, MPL Philippines moved like a liga sa kanto. Anything went. Branding was an afterthought. For God’s sake, even trash talk passed for marketing. Players came in with gamer tags, not identities. Teams played to win, but no one really played to build.

Tier One
Tier One Headquarters

It had the talent, no doubt—but it lacked structure, polish, and long-term vision. The league was gritty, raw, sometimes chaotic. Exciting, sure, but unrefined.

There were no media days. No styling teams. No PR playbooks. It was a scene run by instinct, not intention.

Behind the scenes, as early as 2014, the seeds of Tier One’s vision were already being planted. Tryke Gutierrez and Joanne Llavore—long before launching Blacklist International—were working to legitimize esports in the eyes of mainstream media. Tryke knocked on newsroom doors, and one of the first to answer was the Philippine Daily Inquirer.

That meeting led to the creation of Esports INQ, one of the country’s earliest dedicated esports desks under a major publication. It was a turning point. For the first time, esports was no longer relegated to forums and Facebook groups. It had a byline, a platform, and a presence in the same space as politics, business, and sports.

That early push for visibility would become a cornerstone of Tier One’s DNA: that esports didn’t have to live in the shadows. It belonged in the spotlight.

The view from Tier One's office in BGC
The view from Tier One’s office in BGC. Photo: Tier One Entertainment

Tier One walked into that chaos and brought a semblance of order not by taming it but by turning it into something bigger. Sounding brandable. They brought to esports a stagecraft. They didn’t just want to win the liga—they wanted to turn it into a league that the world watched.

Tier One understood the ecosystem as something bigger than just gameplay. It wrapped its team in prestige, dressed them in K-pop polish, and built an audience that went beyond fans—they were Agents. Even that was a carefully calculated branding move, taken from a page of K-pop fandoms. Suddenly, fans weren’t merely fans but Agents, as if they were part of the org. They were cheering for wins and were chanting for a movement. Tier One was also the first to create a tag line for its esports team: Break the Code.

Blacklist International performed and entertained. And the league, by necessity, had to follow suit.

Pretty soon, other teams followed suit and renamed their fan base. Suddenly, you had Raiders, Orcas, and tag lines that are now forgotten. No one says “One Shot, Omega!” anymore, or “TNC Nice G!”

Tier One’s Storytelling Made Legends

Filipino talent has never been in question. From the streets of Bacolod to the cafes of Caloocan, the country has always been rich with mechanical skill. But raw talent without a story is just noise. A win on a stat sheet. A blip in a bracket.

Tier One, through Blacklist International, taught the league that greatness wasn’t just about gameplay—it was about mythology. They turned win streaks into redemption arcs, roster decisions into sagas of loyalty and sacrifice.

When Danerie James “Wise” Del Rosario and Johnmar “OhMyV33nus” Villaluna took a break from pro play in Season 10, it didn’t feel like just two players stepping down. It felt like gods descending from Olympus—an absence so loud it echoed across social media and triggered tribute posts, fan art, and a stream of “comeback when?” comments that never really stopped.

Because Tier One didn’t just show us who was playing. They showed us why it mattered. The players were more than gamers competing in a tournament. They were protagonists.

In a different world, one without Tier One, those narratives might’ve been flattened. Lost in the white noise of match results and meta shifts. The heart of the league—the part that made fans feel—could’ve been left to rot in the cold corners of SEA esports Reddit threads.

Tier One made it clear: Merit alone is not what makes legends. Storytelling does.

Blacklist International M3 World Championship
Blacklist International winning the M3 World Championship. Photo: Tier One Entertainment

If Not Tier One, Then Who?

Without Tier One, perhaps another org would’ve stepped in. But would they have understood the assignment?

Tier One’s DNA was never purely competitive. It was built by the marriage of entertainment and esports: a talent agency meeting a battleground.

The result? A product that was polished but raw, commercial but authentic. Players were not just champions. They were brands. Icons. Celebrities.

And that mattered. Because prestige—true prestige—is what convinces sponsors to believe, parents to support, and kids to dream.

The closest thing to what Tier One aspired to be—a fusion of competitor and entertainer—was Nexplay. It had the stars, the numbers, and the noise. But it lacked one crucial element: refinement. The kind that made Tier One attractive not just to fans, but to brands like Nestlé and Greenwich, and even traditional corporations such as Petron. What Nexplay had in hype, it lacked in polish. Dogie’s brand was loud, unfiltered, rebellious—by design. But what Tier One offered was prestige. Controlled. Curated. A sense of exclusivity that Nexplay couldn’t, or perhaps never intended, to emulate.

Without Tier One, MPL PH might’ve been slower to mature. Slower to attract the likes of Moonton’s top brass or the EWC boardroom in Saudi Arabia.

Would a Philippine team have become a founding member of the Esports World Cup without Tier One leading the way?

The Invisible Labor

Here’s the truth: much of what Tier One did will never be quantified.

You won’t see it in win-loss records or highlight reels. But you’ll feel it in the confidence of a rookie walking into a press conference, the way a jersey fits like armor, the professionalism expected in a content shoot.

They helped normalize the idea that being a pro player doesn’t stop when you log off.

No Tier One? Maybe no grooming standards. No interview training. No media-friendly faces. No idea how to keep fans engaged in off-seasons.

They redefined the minimum.

The Final Scene

Let’s be honest: Tier One’s rise wasn’t powered by pure idealism. It was fueled by Tryke Gutierrez’s relentless self-belief—his unapologetic conviction that he belonged not just in the room, but at the head of the table.

Call it hunger, vision, even stoking his ego—but it worked. Tryke’s obsession with brand image, prestige, and cultural relevance shaped Tier One into something bigger than an esports org. It became a brand, a movement, a stage.

While others played to win, Tier One played to matter. And that difference changed everything. Tier One brought its polish, prestige, and global pull to the MPL. Without it, the league might’ve stayed raw.

Blacklist International's original roster. Photo: Tier One Entertainment
Blacklist International’s original roster. Photo: Tier One Entertainment