Adidas gears Mercedes-AMG Petronas for 2025 F1 season

Photo source: adidas and Mercedes-AMG Petronas

adidas joins the Formula 1 scene with a multi-year partnership with Mercedes-AMG PETRONAS. The collaboration between the two iconic teams combines the high-profile and quality sportswear from adidas and excellence from the performance-driven Mercedes F1 team.

adidas x Mercedes-AMG PETRONAS introduces a fresh style to the track, from team gear to fan apparel. The team kit will feature the classic three-stripe design, complimenting the team’s signature turquoise color. 

Driver Wear: Mercedes-AMG PETRONAS drivers George Russell and rookie Kimi Antonelli will be geared up with lightweight fabric made with AEROREADY technology, helping the drivers remain focused and calm with comfortable apparel.

Mechanics: Formula 1 is highly physical, and this collaboration is dedicated to offering durable apparel in its mechanics top, enabling flexibility and mobility in a snag-resistant, lightweight fabric.

Engineers: Behind all the team’s success, team engineers will be dressed stylishly in a lightweight polo made from breathable, technical fabrics.

Fan Apparel: To unite the sport and the fans, a range of lifestyle-inspired clothing, including t-shirts, hoodies, and jackets, will be available. These will allow fans to showcase their support both on and off the track. Driver-specific fanwear will also be available later this year.

Footwear: The collection will also introduce Ultraboost5 and Supernova, designed for comfort, stability, and high performance. This allows fans to infuse motorsport fashion into their lifestyle.

The Silver Arrows’ new duo, George Russell and Kimi Antonelli, are excited about this collaboration. 

“It’s incredible for us as a team to work with a brand like adidas that truly understands what it is like to operate at the highest levels in sport,” George said via Mercedes.

Kimi added, “We’re hugely excited to work with adidas as a team, and personally, as I look forward to my first season in F1, it feels even more special and I’m so glad to be working with a partner who truly understands the athlete’s mindset.”

Team Principal Toto Wolff also shared, “Our partnership with adidas is a clear statement of intent as we begin to write our next chapter as a team. adidas is an iconic brand, one that shares our dedication not only to peak performance but to style and sophistication too. This announcement therefore represents a groundbreaking collaboration that will redefine what team and fanwear means in our sport. We are excited to break this new ground and work with adidas as we collectively strive to fight for world championships.” (via adidas news)

The adidas x Mercedes-AMG PETRONAS F1 fanwear collection is now available for purchase online at shop.mercedesamgf1.com, adidas.com/motorsport, and through select adidas wholesale partners worldwide.